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Top 5 Reasons Why Tableau is Leading the Business Intelligence Industry

Smriti Dewan

Jan 11, 2019

3 minute read

Data is growing faster than ever. With the proliferation of the internet, we now generate even more information. According to IBM, 2.5 quintillion bytes of data are created every day! However, less than 0.5% of it is ever analyzed and used. Analyzing this vast amount of data is a tedious and complex task. Therefore, companies leverage BI tools to uncover crucial business metrics.

While there are many business intelligence and data visualization tools available today, Tableau has been the leader in the data visualization space for 6 years. In our blog post, we talk about 5 reasons why you should consider investing in Tableau:

1) Quick and Interactive Visualizations

Specializing in beautiful visualizations, Tableau offers instantaneous insights with simple drag-and-drop-features, thus helping you easily analyze key data and share crucial insights.

Tableau is a lot more creative than you think! Here are some stunning data visualization examples from across the web.

Source – https://public.tableau.com/en-us/s/gallery

2) Easy to Use

Compared to other BI tools, Tableau lets you create rich visualizations in just a few seconds! It lets you perform complex tasks with simple drag-and-drop functionalities, hence answering your questions in no time!

Source – https://www.neos.hr/tableau/why-tableau/

3) Handles Copious Amounts of Data

Need all 100 columns or all the records for the past 10 years? Tableau can handle millions of rows of data, without impacting the performance of the dashboards!

What’s more, it supports native SPSS, Excel etc. and can even connect to live data sources to provide companies with real-time results on key business metrics.

Confused between Power BI & Tableau? Read our blog to decide better!

4) Mobile Friendly Dashboard

Tableau dashboards can be viewed and operated on several devices such as your laptop, mobile, or even a tablet! You aren’t required to perform any additional steps in order to make your dashboards mobile-friendly. Tableau automatically understands the device that you’re viewing the report on and makes adjustments accordingly.

5) Integrates with Scripting Languages

While users can perform basic calculations in Tableau itself, you might want to go ahead and do some complex calculations! The BI tool lets you integrate with R or Python, thus helping you amplify data with visual analytics.

Key Takeaway

Finding crucial insights with data helps companies remain competitive. With Tableau offering beautiful visualizations of complex data, it is safe to say that organizations will increasingly see its value.

Need help with customized dashboards and real-time reports? Contact us.

At Grazitti Interactive, we have a team of dedicated data scientists that help businesses with interactive dashboards and reports, which in turn enables them to make more meaningful and strategic decisions. For more information about our services, shoot us an email at [email protected].