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    Our Valued Customers

    zscaler
    matterport
    Lightbend
    FLIR_logo
    Fortinet_logo
    Why Custom Integrations Matter

    Why Custom Integrations Matter

    As digital ecosystems grow, fragmentation becomes hard to ignore. Marketing, sales, analytics, and commerce platforms often operate in silos, leading to gaps in data and visibility. As a result, personalization becomes difficult, and everyday execution slows down.

    Grazitti bridges these gaps by bringing systems together through custom development and integrations. This creates a consistent flow of data across teams, helping to reduce manual dependencies, improve visibility, and enhance coordination to scale operations easily.

    How We Build Custom Integrations

    How We Build Custom Integrations

    • Assessment – We start by understanding your existing tech stack and the outcomes you want to achieve.

    • Architecture Design – Based on this assessment, we design integration architectures that can scale and remain easy to maintain.
    • Development – Custom APIs, middleware, webhooks, and real-time data synchronization are built to connect systems reliably.
    • Testing & QA – Each integration is tested across all connected platforms to ensure data accuracy and performance.
    • Deployment & Support – Integrations are deployed in phases to minimize disruption, and ongoing monitoring ensures they continue to perform as needs evolve.

    Integration Solutions Built for Modern
    Enterprises

    Marketing Automation Integrations
    Marketing Automation Integrations
    Marketing Automation Integrations

    We build custom Marketo plugins and platform-level customizations for Pardot, HubSpot, SFMC, and more. These integrations orchestrate complex martech stacks and connect CRM and analytics platforms to execute campaigns well.

    CRM & Sales Cloud Integrations
    CRM & Sales Cloud Integrations
    CRM & Sales Cloud Integrations

    We connect CRM platforms with CPQ tools, ERP systems, and other third-party applications to support order management and quote-to-cash processes. AI-powered sales insights are embedded into everyday workflows to help teams act faster.

    eCommerce and Digital Experience
    eCommerce and Digital Experience
    eCommerce and Digital Experience

    We integrate Shopify, Magento, and WooCommerce with martech systems to support consistent data flow. This enables personalized product recommendations, cart abandonment recovery automation, and timely follow-ups.

    Community & Knowledge Management
    Community & Knowledge Management
    Community & Knowledge Management

    We integrate Jive, Lithium, Salesforce Community Cloud, and internal knowledge systems like Confluence and SharePoint. Our tracking and analytics provide clarity into how users interact with content to help teams refine self-service experiences.

    Analytics and Data Integration
    Analytics and Data Integration
    Analytics and Data Integration

    We build integrations for data automation using Alteryx and support Google Analytics 4 implementations for measurement. Data warehouse integrations with Snowflake and BigQuery centralize information from multiple systems and improve visibility.

    Content & Digital Asset Management
    Content & Digital Asset Management
    Content & Digital Asset Management

    We integrate WordPress, Drupal, and Joomla to support dynamic content personalization and automated distribution. Our SEO-friendly and multichannel publishing ensures content remains discoverable and aligned across touchpoints.

    Third-Party SaaS Integrations
    Third-Party SaaS Integrations
    Third-Party SaaS Integrations

    We integrate solutions such as SurveyGizmo, Wistia, Adobe Connect, and WebEx to support engagement and events. Service platforms like RightNow and Oracle Service Cloud are connected to maintain continuity across customer interactions.

    Why Choose Grazitti for Custom
    Development & Integrations

    18+ Years of Experience
    1200 Certified Technical Experts
    Multi-Technology Ecosystem Expertise
    Agile, Transparent Delivery

    Maximize Value Across Your Technology Ecosystem With
    Custom Integrations

    Let’s Talk

    What Our Customers Say About Us

    marketo customer 1

    Grazitti constantly amazes me with their expertise, whether it's simple landing pages or complex data-driven portals. They’re dedicated to our success, always asking the right questions to streamline our work. Grazitti is the best interactive/development partner I’ve ever worked with - period.

    Ben Allen,

    Director,

    Managing Director, DCG ONE

    dedicated team with a can-do attitude
    marketo customer 1,

    marketo customer 2

    My sincere thanks to Grazitti for their exceptional support over the past year. With their Marketo expertise they helped us optimize our marketing operations. Their reliability, responsiveness, and pleasant demeanor have made this one of the best vendor experiences in my long marketing career.

    Kathy Ruggiero,

    Senior Director of Marketing,

    Patient Keeper

    dedicated team with a can-do attitude
    marketo customer 2,

    marketo customer 3

    I really admire the team's hard work, dedication, and sense of responsibility. It’s also been very easy to approach the team, even during late hours, which I appreciate very much.

    Yogesh Kapoor,

    Director, Enterprise Applications,

    MobileIron

    dedicated team with a can-do attitude
    marketo customer 3,

    marketo customer 4

    Over the past 8 months, the Grazitti team played an instrumental role in our marketing automation process from optimizing our Marketo instance to deploying nurture campaigns to troubleshooting technical obstacles that seem to arise every once in a while. They have truly become a valuable extension of my team that allows me to scale when needed.

    Genevieve Cross,

    Director, Demand Generation,

    CloudBees

    dedicated team with a can-do attitude
    marketo customer 4,

    marketo customer 5

    With Grazitti's help, we were able to build best-in-class Marketo email templates as well as unique scripts that provided a huge cost saving with platform integrations. Their proactive and 'customer-first' mindset is what impressed me the most. I would definitely recommend Grazitti to anyone looking for Marketo services.

    René Kamine,

    Senior CRM Marketing Manager,

    Supercars

    dedicated team with a can-do attitude
    marketo customer 5,

    marketo customer 6

    The Grazitti Interactive team understood what we needed to improve our Marketo usage, gave us a plan to fix it, and completed the work very quickly.

    Kris Bondi,

    VP of Marketing,

    Cloudwords, Inc.

    dedicated team with a can-do attitude
    marketo customer 6,

    Our Integration Success Stories Across Industries

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    Adobe Journey Optimizer Updates Every Marketer Should Know
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    The Current State of Marketing Automation in Australia and New Zealand: Trends, Challenges, and Opportunities

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    The Current State of Marketing Automation in Australia and New Zealand: Trends, Challenges, and Opportunities
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    Top 11 Mistakes to Avoid During Your HubSpot Migration

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    Top 11 Mistakes to Avoid During Your HubSpot Migration
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    5 Marketing Automation Pitfalls Companies Should Avoid

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    5 Marketing Automation Pitfalls Companies Should Avoid
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    AI Connectors in HubSpot for Claude, ChatGPT & Now Gemini to Redefine Workflows

    Blog

    AI Connectors in HubSpot for Claude, ChatGPT & Now Gemini to Redefine Workflows
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    HubSpot INBOUND25 Recap: Key Takeaways and Updates

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    HubSpot INBOUND25 Recap: Key Takeaways and Updates
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    Unlock Better Results in Marketo: It All Starts With Data Enrichment

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    Unlock Better Results in Marketo: It All Starts With Data Enrichment
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    A Deep Dive into BrazeAI: How AI Is Transforming Modern Marketing

    Blog

    A Deep Dive into BrazeAI: How AI Is Transforming Modern Marketing
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    Maximize Web Engagement With Salesforce Marketing Cloud Personalization

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    Maximize Web Engagement With Salesforce Marketing Cloud Personalization
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    Browse Our Complete Blog Collection
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    Frequently Asked Questions

    What are custom integration services?
    Custom integration services connect enterprise platforms to reflect how your teams operate and how data moves across systems. Instead of relying on standard connectors, integrations are tailored to support specific workflows, data models, and business goals.
    Can you integrate multiple platforms within a single ecosystem?
    We work across complex ecosystems that include marketing automation, CRM, eCommerce, analytics, ERP, and third-party SaaS tools. Integrations are designed to ensure systems work together as a cohesive whole.
    How do you handle data accuracy and consistency across systems?
    Integrations are built with controlled data flows, validation logic, and synchronization rules. This reduces duplication, improves data quality, and maintains a consistent view across platforms.
    How long does a typical integration project take?
    Timelines vary based on complexity, number of systems, and data requirements. Projects are usually delivered in phases to reduce risk and support faster value realization.
    What level of involvement is required from internal teams?
    We work closely with internal stakeholders during discovery and validation, then manage the technical execution. This approach minimizes disruption while keeping integrations aligned with business goals.
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