Marketing Manager – Salesforce Services

Position title

Marketing Manager – Salesforce Services (B2B IT)

Panchkula, India - Date Posted

July 23, 2025

Description

Job Description

We are looking for a dynamic Marketing Manager to drive demand generation and content marketing for our Salesforce Services portfolio. The ideal candidate will have strong B2B marketing experience, hands-on expertise in campaign planning and execution, and a deep understanding of Salesforce Clouds.

If you’re passionate about creating high-impact marketing strategies and driving measurable results, we’d love to hear from you.

Skills

Key Skills

Proven experience in B2B lead and demand generation campaigns.
In-depth knowledge of Salesforce Clouds (Sales, Service, Marketing, Experience, etc.).
Expertise in marketing automation tools such as Marketo.
Ability to create compelling, high-quality content across multiple formats.
Strong audience segmentation and customer journey mapping skills.
Hands-on experience in campaign optimization and performance tracking.
Familiarity with Salesforce tools for campaign execution and analytics.
Strong communication and collaboration skills.
Experience mentoring junior marketers and leading cross-functional initiatives.
Understanding of data privacy compliance and marketing data hygiene.

Responsibilities

Roles and Responsibilities

Develop and execute integrated marketing campaigns to promote Salesforce consulting and implementation services.
Design marketing automation workflows for lead nurturing and conversion.
Create and manage engaging content tailored to the B2B buyer journey.
Collaborate with product, sales, and technical teams to align marketing efforts with business objectives.
Use Salesforce tools for segmentation and personalized campaign execution.
Analyze campaign data, derive insights, and implement performance improvements.
Stay updated with Salesforce’s evolving offerings and industry best practices.
Ensure compliance with global data privacy regulations and maintain data quality.
Share best practices across the team and support in mentoring junior marketers.