Agenda

Overall Marketing

David Edelman

09:55 AM

10:15 AM

Duration

20 min

Mastering the Art of Personalized Omnichannel Engagement

MTA, Analytics and Martech

Aristomenis Capogeannis,
Uzair Dada,
David Edelman

10:15 AM

10:30 AM

Duration

15 min

Fast-Track Your Lead Generation Efforts During Dynamic Economic Times

Martech and Digital Marketing

Don Siler,
Andrew Johnson,
Ankush Jasuja

10:30AM
10:45 AM

Vector 3

Break

10:45 AM

11:00 AM

Duration

15 min

The Art of Scaling Community Connections with AI

Digital Marketing

Carrie Melissa

11:00 AM
11:15 AM

Vector 5 1

Awards

11:15 AM

11:30 AM

Duration

15 min

Transitioning to Customer-Centricity With Cross-Sell and Up-Sell Opportunities

Overall EX and CX

Amisha Gandhi

11:30 AM

12:00 PM

Duration

30 min

What Does a Fully-Integrated Marketing Automation Ecosystem
Look Like?

Martech and Products

Rahul Bakaya,
Karen Fowler,
Anna Haugen,
Kanako Tone,
Balkar Singh

12:00 PM
12:30 PM

Vector 3

Break

12:30 PM

12:45 PM

Duration

15 min

Scaling and Optimizing Campaign Testing With the Power of AI Analytics

Martech and Digital Marketing

Jon Robinson,
Lovish Verma

12:45 PM

01:15 PM

Duration

30 min

Marketing Analytics: Your Key to Measuring & Amplifying Your Campaign Performance

Analytics, ABM

Samir Mehta,
Christine Castro,
Harshdeep Kaur

01:15 PM

01:30 PM

Duration

15 min

SEO and Organic Marketing in the World of AI & ML

SEO, AI & ML

Luke Hayes,
Hardial,
Devender Bora

01:30 PM

01:45 PM

Duration

15 min

Unleashing the Power of Performance Branding

Digital Marketing

Ann Boyd

01:45 PM
02:00 PM

Vector 3

Break

02:00 PM

02:20 PM

Duration

20 min

Community-Based Marketing (CBM): The Super Tool to Win Your Customers

Online Communities

Omaima Kabili

02:20 PM
02:35 PM

Vector 5 1

Awards

02:35 PM

02:55 PM

Duration

20 min

Unlocking Unparallelled Digital Experiences with Cognitive Search