The Future of Learning: 10 Reasons You Should Invest in eLearning
In recent years, video-based learning has become a popular teaching method that combines the benefits of technology with the effectiveness of visual and auditory stimuli.
Video-based learning delivers educational content in a dynamic and interactive way, using multimedia elements like animations, sound effects, and graphics to capture learners’ attention and make the learning experience more engaging.
This approach has gained popularity as it caters to different learning styles, provides a more personalized learning experience, and allows learners to learn at their own pace.
Furthermore, video-based learning has become increasingly important in remote and online learning environments where learners can access the content anytime, anywhere, and on any device.
As technology continues to advance, video-based learning is likely to become an even more essential tool for delivering effective and engaging educational content.
In this article, you’ll discover the top 10 reasons why you should invest in video-based learning.
What Is Video-Based Learning?
Video-based Learning facilitates learning through videos. It combines camera footage, animation, graphics, text, and audio, videos to create a multisensory learning experience.
For this reason, it is standard for online training in the corporate world.
According to a report by Forrester Research, learners are 75% more likely to watch a video than to read a document, email, or web article.[i] It means learners are more engaged with video content and more likely to retain the information presented.
Top 10 Reasons You Should Invest in eLearning
Here are the top 10 reasons why you should invest in eLearning videos:
1. Quicker Delivery of Courses
eLearning solutions enable you to deliver courses quickly. You do not have to wait for the content to be printed, you can simply make it readily available on the Learning Management System (LMS).
In just a few clicks, you can even share the course material across the organization and provide a plethora of learning material to your employees.
For instance, if your sales personnel needs additional training on a new product or service, you can use your LMS to meet the requirements.
By investing in eLearning, you can improve business processes by enhancing employee skills, productivity, and engagement, which leads to better outcomes.
2. Better Retention of Knowledge
Video learning is a powerful tool for enhancing knowledge retention. It provides a multi-sensory learning experience, combining visual and auditory stimulation to engage learners and improve information retention.
Video learning often includes repetition and reinforcement of key concepts, which can help to embed knowledge more deeply in the learner’s memory. Additionally, bite-sized learning chunks, flexibility, and personalization make video learning a convenient and effective way to absorb and retain information.
Overall, video learning offers an engaging and tailored learning experience that can help individuals retain information more effectively.
3. Easy Access to Information
Video learning provides easy access to information by offering a convenient and accessible platform for individuals to learn on their own time and at their own pace. With video-based learning, information is delivered through engaging and interactive videos, which can be accessed from anywhere.
This makes it easy for individuals to access information on a variety of topics. Additionally, video learning often provides resources like transcripts, quizzes, and assessments, allowing learners to review and reinforce their understanding of the material.
Overall, video learning offers a convenient and effective way for individuals to access and absorb information in a way that suits their needs and learning style.
4. Cost Efficient
eLearning is more cost-efficient than traditional classroom arrangements. Business owners do not have to pay salaries to teachers or trainers or pay rent for a classroom.
Even though there is some cost involved in developing your eLearning courses, it is a worthy investment. A survey of 2,500 companies found that those with “comprehensive training programs” have 218% higher revenue per employee and 24% higher profit margins.[ii]
5. Increased Productivity
The goal behind eLearning courses is not only to retain knowledge but also to apply it at work, improving professional performance.
Trained employees have a better grasp of knowledge about products and services and can provide valuable support to their co-workers, improving overall productivity, efficiency, communication, and morale within the organization.
6. Reduced Employee Turnover
Employees also understand the importance of corporate training through eLearning courses and the role it plays in their professional progression.
Well-informed employees are more likely to remain loyal to your organization.
You enable them to climb up their career ladder by giving them access to 24-hour online training and individualized learning modules. It promotes their professional goals and makes them feel motivated to improve.
Therefore, people feeling valued and recognized with real potential for growth in their workplace are less likely to quit.
7. Learning for Global Teams
eLearning courses offer uniform, high-quality courses and materials for all employees, which increases learner experience consistency from 29% to 69%.[iii]
eLearning courses are designed specifically to provide standardized training for all.
In the traditional teaching methods, there could be inconsistency in teaching quality, method, and material across training sites. It means international teams might not finish the course with the same level of proficiency.
One of the advantages of eLearning is that it leads to global learning, resulting in a consistent, integrated, and measurable learning experience.
8. Scalable for Any Number of Employees
After you successfully create the eLearning course material, you can scale it up to accommodate as many employees as you need in the languages you need.
Instead of finding instructors and classroom space, your employees just need access to a computer or mobile device to learn.
9. Greater Measurable Impact
The biggest advantage of eLearning over traditional methods is that eLearning can be measured. You can track the influence of eLearning on your business by tracking the base metrics including employee performance, skills development, and employee engagement to determine how well-trained your employees are.
You can track employee training by seeing how many employees complete the course, the time taken to complete a course, or quiz scores after the course.
This data can help you to know the effectiveness of your course in training your employees.
10. Self-Paced Learning
eLearning enables asynchronous learning which means the learners can learn on their own schedule. They don’t need to rush through the course content or move at the pace of their co-workers.
With eLearning, employees can progress at their own speed, set their learning objectives, and take control of their own learning, which leads to motivation and engagement. They even have the opportunity to acquire and absorb the knowledge and put it into practice later.
How Professional Instructional Designers Can Help You Design eLearning Courses?
Professional instructional designers bring a wealth of knowledge, skills, and experience to the table, making them valuable partners in designing eLearning courses.
They can help you create engaging and effective learning experiences that are tailored to your needs and learning style.
Their expertise in instructional design models and eLearning technology allows them to create courses that are interactive, personalized, and easy to navigate. It ensures that your courses are compliant with industry standards and regulations and are accessible to learners with disabilities.
Working with professional instructional designers can save you time and money in the long run as it helps you avoid common pitfalls and deliver high-quality courses that meet your business goals.
Overall, hiring professional instructional designers can help you create eLearning courses that are engaging, effective, and deliver measurable results.
To Summarize
eLearning videos when designed the right way with interactive elements can do wonders for your business.
Effective training makes your employees better at what they do and helps them feel more motivated, leading to the overall success of your organization.
However, your eLearning videos should be in line with your business objectives to get you desirable results.
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