Increase in Community Engagement

Industry
Technology

Region
Global

Company Size
1K to 5K employees

Introduction
A global technology leader needed a seamless authentication system for its online community and related platforms. Their existing setup required users to log in separately to different systems, leading to frustration, lower engagement, and security risks. To enhance user experience and security, they partnered with us to implement a centralized Single Sign-On (SSO) solution using Auth0.
The Customer
The client is a leading technology company with a global user base. Their online community serves as a hub for customer engagement, support, and collaboration. However, users also required access to multiple platforms, including Gainsight, UserVoice, Salesforce Support Central, and an E-Learning platform, making a unified login system essential.



The Context
The client faced several authentication challenges across their community and related platforms:
- Disjointed Access: Users had to log in separately to multiple systems, impacting engagement.
- User Validation Issues: Access control required validation via domain checks and Salesforce records.
- Custom Attribute Mapping: Role-based access control needed to be enforced with specific user attributes.
- Inconsistent Branding: The login experience lacked uniformity across platforms.
- Conditional Authentication: Different user types required unique authentication workflows.
The Objective
The client aimed to:
- Implement a centralized authentication system for their online community and associated platforms.
- Streamline login processes with Auth0 SSO using OpenID Connect (OIDC) and SAML protocols.
- Automate user validation and domain verification for enhanced security.
- Deliver a branded, seamless login experience across all platforms.




The Solution
We developed and deployed a robust SSO solution with Auth0, ensuring secure, streamlined access across platforms. Our solution included:
- Centralized Authentication: OIDC for Gainsight & Salesforce Support Central, SAML for UserVoice & the E-Learning platform.
- Automated User Validation: Integrated Salesforce-based validation to grant access only to authorized users.
- Custom Claims Handling: Configured attributes like role, division, and permissions for precise access control.
- Branded Login Experience: Designed customized login flows to align with the client’s branding.
- Seamless Cross-Platform Navigation: Enabled users to move between platforms without re-authenticating.
The Impact
Improvement in Operational Efficiency
Faster User Onboarding
Conclusion
By leveraging Auth0, we transformed the client’s authentication system, eliminating redundant logins and ensuring a smooth, secure user experience. The integration not only addressed existing challenges but also positioned the client’s online community for future growth.


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