GDPR: The Sprint and The Marathon, Episode 3: Marketing Life After May 25, 2018
GDPR has had a considerable amount of impact on marketers, both B2B and B2C. Discussing how marketing life has changed since that impact and how to effectively deal with those changes, is the agenda of this episode.
Tune in to listen to the complete Episode 3, Marketing Life After May 25, 2018, of our podcast series “GDPR: The Sprint and the Marathon”.
Featured Speakers
Akanksha Dass
Content Marketing Specialist
Akanksha is a content marketer who formerly worked at Dell and American Express. A writer by day and a reader by night, she loves to make good stories sound awesome. Being a marketing enthusiast, she’s been keeping a tab on the latest international laws and decrees affecting marketers like her. She’s been closely monitoring how our marketing methods have evolved since the dawn of GDPR. Since she knows a thing or two about GDPR, it makes her our GDPR SPOC.
Monali Gupta
Product Marketing Specialist
Monali is Grazitti’s product marketing powerhouse. A fearless marketer, she has extensive experience running inbound and outbound campaigns. She ensured we were well-braced for the GDPR impact long before May 25, 2018. Her understanding of product marketing and GDPR nuances makes her a great fit to share an insight on how the life of marketers like her has changed post GDPR and how it can be turned into an opportunity to build better customer relationships.
What’s in it for you?
- A focus on 3 key areas of Marketing in the age of GDPR
- A concentration on one of the biggest consent factors – Double Opt-In
- A spotlight on the existing databases
- A practical and doable GDPR action- plan checklist for marketers