Getting Started with Email Marketing
In the age of email marketing, it is challenging to get the attention of your prospective customers. However, the secret to being successful is to write emails that customers will open and read, and eventually click through to conversion. But how exactly do you get started? What steps do you take to ensure that your campaigns are a roaring success? Apart from the process, it is imperative that you know the best day to send emails, in order to increase the conversion rate!
We discuss this and much more in our podcast – “Getting Started with Email Marketing”. Tune in to listen to the complete podcast and supercharge your email marketing game!
Featured Speakers
Smriti Dewan
Content Marketing Specialist
Smriti is a graduate from the London School of Economics. As a Content Marketer, she uses easy explanations to demystify Analytics, Content Marketing, and Digital Marketing
When it comes to content, she’s an alchemist that turns ‘texty’ to ‘crisp’, no magic spells necessary. A true team player, she always makes time for mentoring fellow content marketers if and when required, which makes her deserving of the title – the real MVP!
Khushboo Sharma
Product Marketing Specialist
A young “Markenstein” and an amateur analyst, Khushboo is a go-getter in product marketing. An MBA in Marketing & Business analytics from IESEG School of Management, she brings to her work a powerful combination of expertise and knowledge in service and product marketing.
Khushboo masters all the nuances of email marketing to increase engagement through her online campaigns.
What’s in it for you?
An understanding of the following:
- 5 steps to get started with email marketing
- Building email lists from scratch
- Tracking success of your email marketing campaigns
- Tips and tricks to increase ROI of email marketing