Selecting the Right ABM Platform for B2B
Did you know that over the last 2 years, account-based marketing has beaten revenue estimates 100% of the time?
Account-based marketing is a focused and efficient approach to marketing that facilitates better, faster, and easier conversions for businesses.
However, achieving the right results with ABM requires you to utilize the right platform to align with your unique needs and goals.
Join Kritika and Falguni from Team Grazitti as they explore leading account-based marketing platforms and enable you to decide the best ABM platform for your business to drive growth.
What You’ll Learn
- Overview of Account-Based Marketing
- Traditional Marketing vs Account-Based Marketing
- Benefits of Account-Based Marketing
- Factors to Consider When Selecting an ABM Platform
- Leading ABM Platforms With Their Pros & Cons
Featured Speakers
Kritika Bhargav
Senior Digital Marketing Executive, Grazitti Interactive
A Google India Digital Guru Black Belt 2020, Kritika is a pro at paid search strategy, search engine marketing, Google Ads, Facebook Ads Manager, LinkedIn Ads, and Google Tag Manager.
Falguni Bansal
Product Marketing Specialist, Grazitti Interactive
Falguni is a marketing and technology enthusiast with a penchant for planning and executing highly-successful marketing campaigns. A certified digital marketer, she has hands-on experience with market research, data analysis, email marketing, social media, and marketing operations.
