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    Generating advanced reports from your marketing automation instance for deeper insights into your campaigns’ actual performance – insights that help you assess and monitor the revenue generation effectiveness of all your marketing programs.



    Optimize Marketing Program ROI

    Monitoring programs’ effectiveness and identifying which marketing programs and events are driving ROI


    Create Reports & Dashboards

    Measuring, understanding and optimizing revenue performance with customized dashboards and interactive reports


    Measure Buyer’s Journey

    Defining an effective revenue process by monitoring the customers’ movement through each funnel stage


    Monitor Key Performance Metrics

    Tracking and monitoring buyers’ journey through the funnel from becoming leads to customers. Identifying gaps by measuring performance against lead SLAs

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