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    industry

    Industry

    eCommerce

    category

    Category

    Community Design & Development

    based-in

    Based In

    Global

    Introduction


    An established eCommerce brand with millions of users wanted to improve its online community. The goal was to enhance user engagement and create a more seamless experience for their large customer base. They needed an online community that reflected their brand better and addressed their users’ needs more effectively. We worked closely with them to update their platform, streamline its features, and help boost overall performance.

    ecommerce-Introduction
    ecommerce-customer

    The Customer


    The customer is a major eCommerce player with over 1.75 million users. Its app store offers over 7,000 applications designed to help businesses of all sizes grow. The platform’s focus on customer success and innovative solutions has made it a key player in the market.

    The Context


    While the customer had a solid user base, their existing community platform wasn’t delivering the experience their users expected. Challenges like low engagement, slow response times, and lack of streamlined interactions were hindering community growth. With growing user demands for faster, more efficient communication and a community experience that reflected their brand, they needed a solution to address these gaps.

    shopify-The-Context
    shopify-The-Objective

    The Objective


    The main goal was to overhaul the community platform to boost user engagement, improve response times, and streamline the overall experience. The customer wanted a platform that would offer better visibility for unanswered posts, faster load times, and a more intuitive design that aligned with their branding. They also wanted to improve event registrations and deliver multilingual support.

    The Solution


    We worked closely with the customer to address each of their challenges and implemented the following changes:

    The Impact

    45%

    Increase in Event Registrations

    38%

    Savings in Costs from Fewer API Calls

    315

    Localized Blog Posts Published in Nine Languages

    100,000

    Topics Archived with Multilingual Support

    49%

    Boost in User Engagement

    Conclusion


    The platform overhaul resulted in a faster, more engaging, and easier-to-navigate community. The customer saw a noticeable increase in event registrations, a significant improvement in user engagement, and better cost efficiency. The updates made the community more aligned with their brand and responsive to user needs, ultimately improving their online presence. This project improved user experience and helped the customer maintain their position as a leader in the eCommerce space.

    shopify-Conclusion

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