What have machines done so far?
They have defeated a Russian chess grandmaster, successfully written a sci-fi screenplay, and even assist us every day by giving suggestions when we search for anything on the internet.
The change is not attributed to machine learning algorithms alone, but an integration with Artificial Intelligence is a strong factor in this changing scenario.
Machines are mimicking learning processes and providing solutions to problems that we have not encountered before.
Since users prefer learning about a product or service via content, it is becoming a major factor in boosting sales. Inbound strategy has never been as important as it is today.
Take a look at this interesting article and find out about the new age mechanics behind content marketing.