Top 5 Tips to Achieve Sales Success in 2018

“Nobody likes to be sold to, but everyone likes to buy,” says Dr. Earl Taylor. With this in mind, this blog reveals five best practices to ensure booming sales in the year 2018.

1. Know Yourself

According to HubSpot nearly 6 in 10 salespeople say that when they figure out what works for them, they don’t change it.

Here are five suggestions to start the process of knowing yourself, your clients, and your market:

List out your last year’s successes

Build your relationship with existing clients

Get to know your competitors

Channel your unconverted prospects

Set your desired targets right

2. Inculcate the Correct Skill Set

“Success is simple. Do what’s right, the right way, at the right time”.

Heard this before but never tried to implement it? Do it now, because you can experience the wonders that come from having the right skill set.

Here are the top three sales skills that sellers of high performing sales organization are endowed with:

 Scaling and persuading sales opportunities

Expanding account growth

Elemental consultative selling

Try to inculcate them in your sales team.

3. Manage Time Competently

In order to be more productive, an organization must use their human capital effectively and efficiently.

According to a survey conducted by HubSpot, salespeople spend just one-third of their day actually talking to prospects. They spend 21% of their day writing emails, 17% entering data, another 17% prospecting and researching leads, 12% going to internal meetings, and 12% scheduling calls.

A clear distinction between who is supposed to do what can play a vital role in time management.

4. Focus on Customer Experience

According to a Walker study, by the year 2020 customer experience will overtake price and product as the key brand differentiator. Sales people need to articulate the value and experience that a customer would have using their product and how the customer can derive the best out of it.

Quoting Salesforce, 79% of business buyers say it’s absolutely critical or very important to interact with a salesperson who is a trusted advisor — not just a sales rep — who adds value to their business.

Top 5 Tips to Achieve Sales Success in 2018

5. Embrace Digital and Automation

Most sellers often talk about delivering value, but it is seldom taken care of because much of their time is wasted in maintaining their customer relationship management (CRM) system, managing workflows and facilitating communication between clients/customers and legal. It’s a lot to manage.

Sales teams need to reduce administrative dependencies with the help of latest technologies such as automation (e.g. adopting a CPQ solution), customization, smarter analytics, and social selling etc.

Need assistance strategizing your sales plan?

At Grazitti, our sales optimization experts help you develop a strategy to sell swiftly by automating your sales processes, optimizing your Sales Cloud, and implementing solutions like CPQ. For more information, shoot us an email at info@grazitti.com­­.

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