How to win big with Engagement Marketing?

Engagement Marketing

As per Forbes Insights study, “97% of companies see the issue of engagement as very or somewhat important.”

What is Engagement Marketing?

Engagement Marketing is all about connecting with people.… It’s a comprehensive, multi-touch

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What exactly is Journey Builder?

Fly Over

Have you seen a multi-track flyover? Different awesomely and technically built roadways to help you reach a certain destination quickly! Salesforce Journey Builder is a similar flyover, to help you find a technically perfect…

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Mastering the Skill of Pre-Qualifying Leads


Learning how to properly qualify a lead can be the difference between earning a lucrative business deal or wasting lots of resources and energy – carrying water in a sieve.

Source- Marketing Sherpa

What …

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Make a Smooth Shift from Legacy CRM to Salesforce


2011 Bloor Research shows that more than 50% of data migration projects run late and/or over budget, the most common reason cited is that of “poor quality data”…

With growing sales opportunities and in-progress

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How to Extend your Lithium Community for an Extremely Engaging User Experience


Lithium is one of the most popular community platforms. With serving

  • 300 brands,
  • 75+ million customers a month engaging through Lithium networks,
  • 13 billion consumer interactions a year, and
  • content consumption at the rate
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Salesforce Wave Crashes onto the BI and Analytics Industry

Salesforce Wave


When Salesforce acquired EdgeSpring in June 2013, people started looking forward to what will be Salesforce’s next move.
And, then Marc Benioff tweeted twice about the upcoming launch and its inclusion in the

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Quick Steps to Keep your Data Clean

Impact of Inaccurate Data

“Dedupe and clean up your CRM before you connect your marketing automation system. Be sure to have the CRM enforce data quality through dupe blockers, ISO Country Picklists, and required fields”

Josh Hill, Marketo …

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New Chatter Features to Buzz Winter’15


Dreamforce’14 fever isn’t yet over. It has been a fusion of sheer fun and a master class of industry show; and to look forward now is Salesforce Winter’15 release. With Winter’15 around the corner,…

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Community Designer Vs QuickStart Communities


Why you need to make the move?

“Based on the success we have seen with customers, tremendous market opportunity and support from our ecosystem, is doubling down on communities with our new Community …

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What is Community Designer?

Online Community

New Age of Communities…

Costs on collaboration tools are forecasted to grow to $3.5 billion from 2013-2018 according to IDC; crafting the gigantic market for communities. More than 2,000 active communities of leading global

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