What is the cost of selecting a wrong technology partner when you are planning to migrate to a next generation community platform?
Although the exact figure will vary across businesses, the price inevitably includes
- Your brand’s reputation,
- Confused and dissatisfied customers,
- Cost escalation, and/or
- Reduced revenues.
Your business cannot afford any of these outcomes.
It is essential to gauge the costs and benefits of partnering with a company that will move your existing community to Jive, Salesforce, Lithium, or a platform of your choice. The task of finding a suitable technology enabler can be overwhelming. Yet, it is unavoidable for managers wanting to keep their community engaging, up-to-date, and secure.
The last post covered seven questions community managers should ask themselves before investing in a platform. This time, we touch on three factors that should be considered before selecting a migration partner.