Web development trends change every single year. For decision-makers, it’s vital to be familiar with them to sustain ever-rising competition.
2020 was a great year for web dev with the rise of static websites, mobile responsiveness, and chatbots, to name a few. But what is really going on in the webdev world right now? And how will it impact your company in the new year?
Well, we’ve identified the top 5 web development trends that are going to reign in 2021. So, let’s get started!
(1) Progressive Web Apps (PWA)
Progressive Web Apps is an amalgamation of regular websites and mobile apps and is a top web development trend.
PWAs are quick to load and can perform the functions of a native app even when there is no internet connection. Many prominent businesses such as Starbucks, Pinterest, Twitter, etc have built their PWAs and seen an increase in user engagement.
The reason you would need PWAs is because it contains fabulous features like offline access, higher security, driving engagement, streamlined user experience, etc. All of these characteristics together make Progressive Web Applications the future of web development.
(2) Artificial Intelligence Development/Chatbots
“The global artificial intelligence market is anticipated to reach nearly $60 billion by the year 2025.”
Artificial intelligence or the use of chatbots to create intelligent machines is becoming a significant part of website development. Here are three ways you can use it to create intelligent websites –
i) First, the use of supervised learning can help algorithms gain knowledge from the website’s data to develop effective strategies mentored by humans.
ii) Second, through unsupervised learning, website applications can take the self-exploratory route. Integrating an artificial intelligence model with your website can help you analyze and process real-time data and send intelligent responses.
iii) Third, website improvisations can be done by reinforced learning. This type of integration with artificial intelligence gives higher personalization levels.
Chatbots are also a great source of cognitive computing models. These software applications have made way for human to human interaction in the absence of a real human being sending responses.
(3) Single-Page Applications
Single page applications are time savers because they don’t require downloading another web page or clicking on various links to reach a source of information.
Facebook, Gmail, Pinterest, Airbnb, LinkedIn etc are some of the biggest platforms to have built with SPAs.
Since the Application Programming Interface (API) technology is advancing fast, Single Page Applications have grown even stronger. SPAs have gained much popularity in recent times since these applications quickly load the page.
(4) Accelerated Mobile Pages (AMP)
Owing to the huge population of smartphone users today, Accelerated Mobile Pages for your website can considerably improve results such as increase in traffic and retaining the visitors.
There are plenty of reasons to implement AMPs on your website such as high performance, lower bounce rate, mobile SEO etc.
AMP web pages gain an advantage of appearing on the Google News Carousel, hence boosting SEO. These pages also receive increased attention because companies sign up to advertise their content.
(5) Motion UI
Web development can influence greatly with the use of motion design user interface. User attention can be drawn by coupling minimal design and implementing elements such as page header transitions, pop-ups, scrolling, pull-down menu etc. Customer engagement can be increased with websites and apps if motion UI is employed.
Motion UI can be used in numerous settings such as system status, welcoming users, refreshing content, notifications, feedback, navigations, etc. Top companies like Samsung, Facebook, Google etc use motion UI to facilitate customized hovers, clicks, and animation. This trend is here to stay as many web and mobile app development companies are using it.
Applying the trends listed above can make your business more proficient in serving your customers right. If you’ve planned an update of your web product in 2021, it’s definitely a good idea to look through the modern trends in web development.
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