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      Driving Innovation in Salesforce Experience Cloud

      Jul 24, 2023

      4 minute read

      In today’s fast-paced business world, staying ahead of the game means embracing innovation and collaboration as vital ingredients for success.

      Traditional approaches to business operations are being reshaped by disruptive technologies, evolving customer demand, and dynamic market conditions.

      Salesforce Experience Cloud provides organizations with the tools they need to cultivate creativity, streamline communication, and drive innovation management to new heights.

      In this blog post, we’ll look at how you can drive innovation in Salesforce Experience Cloud by effectively managing ideas & enabling the Ideas component in Lightning Experience.

      Let’s begin!

      Understanding Idea Management in Salesforce

      Businesses find idea management advantageous as it enables them to harness the creative potential of their employees.

      It can be defined as the systematic management of gathering and nurturing ideas, maximizing their value and benefits.

      Within Salesforce Experience Cloud, the Ideas feature empowers both employees and customers of an organization to contribute their ideas freely.

      Users have the ability to submit ideas, subscribe to preferred ideas, and vote for those they find valuable.

      However, there are a few limitations when it comes to ideas management on Salesforce Experience Cloud:

      1. Inability to perform advanced search to find relevant ideas
      2. Salesforce Ideas component is currently incompatible with Lightning Experience (LEX)
      3. “Email-to-Ideas” conversion is not enabled in LEX

      What you need is an idea management software with benefits such as:

      1. Faster and more efficient evaluation of ideas with the identification, implementation, and review of ideas
      2. Encouragement of employees and customer participation, simplifying collaboration between teams, and enhancing productivity
      3. Fostering innovation by bringing relevant ideas onboard

      Introducing IdeasPro: Elevating Idea Management in Salesforce

      Driving Innovation in Salesforce Experience Cloud

      Built by Grazitti, IdeasPro is a Salesforce-native, Lightning-ready solution that enhances the standard capabilities of the Ideas component in Salesforce.

      It allows secure access to both Salesforce Lightning and Classic versions which is currently unavailable with the standard Ideas component in Salesforce Experience Cloud.

      With 20+ out-of-the-box functionalities, it prevents profane comments, puts ideas into categories, converts email to ideas, and more.

      1. Streamlining Idea Submission and Collaboration

      With a centralized platform, users can submit their ideas in one place, eliminating scattered communication channels.

      IdeasPro provides a structured submission form, ensuring consistent and relevant information.

      Collaborative discussions allow users to engage, comment, and offer feedback, enriching the evaluation process.

      The voting feature prioritizes ideas based on popularity, while an evaluation workflow maintains transparency and accountability.

      Notifications keep users informed, and analytics provides insights for data-driven decisions.

      2. Idea Evaluation and Prioritization

      IdeasPro provides a systematic approach to assess ideas based on predefined criteria, ensuring a fair and objective evaluation process.

      Evaluators can review and rate ideas using customizable scoring mechanisms, considering factors such as feasibility, impact, and alignment with organizational goals.

      The platform also offers collaboration tools for evaluators to discuss and provide feedback, enabling a collaborative decision-making process.

      IdeasPro further enhances prioritization by incorporating a voting system where users can endorse preferred ideas, allowing popular ideas to rise to the top.

      With these capabilities, IdeasPro enables organizations to identify and prioritize the most promising ideas, driving innovation.

      3. Driving Idea Implementation and Execution

      Once ideas are evaluated and prioritized, the platform provides the necessary tools and workflows to turn selected ideas into actionable projects.

      IdeasPro streamlines the process by automatically converting approved ideas into project records, assigning tasks, and tracking progress.

      Collaborative workspaces enable teams to collaborate, share files, and communicate effectively, ensuring smooth execution.

      With integrated project management features, IdeasPro allows stakeholders to monitor project milestones, timelines, and resource allocation.

      This end-to-end visibility helps organizations stay on track and ensures that ideas are implemented efficiently.

      IdeasPro acts as a catalyst for idea implementation, enabling organizations to bring innovative concepts to life and drive meaningful outcomes.

      4. Engaging Stakeholders and Recognizing Contributions

      The platform provides various features to foster collaboration and engagement, such as discussion forums, commenting capabilities, and social sharing.

      Stakeholders can actively participate in discussions, provide feedback, and contribute their insight to the idea development process.

      Additionally, IdeasPro offers gamification elements and recognition features to acknowledge and appreciate the contributions of individuals or teams.

      Through leaderboards, badges, and rewards, stakeholders are motivated to actively participate, share ideas, and support the innovation ecosystem.

      This engagement and recognition fosters a culture of innovation management within the organization and encourages stakeholders to continue contributing their ideas.

      5. Continuous Improvement and Iteration

      The platform allows stakeholders to track the progress of ideas, monitor their implementation, and provide feedback at various stages of the process.

      Through analytics and reporting capabilities, IdeasPro provides valuable insights into the performance and impact of implemented ideas.

      These insights help organizations identify successful initiatives, measure their outcome, and identify areas for improvement.

      With this data-driven approach, organizations can iterate on their ideas, refine strategies, and continuously enhance the innovation process.

      With continuous improvement, IdeasPro enables organizations to optimize innovation efforts, adapt to changing market dynamics, and drive sustained growth and success.

      Salesforce Experience Cloud and IdeasPro

      Experience Cloud provides a powerful platform for employees, customers, and partners to connect, while IdeasPro offers dedicated idea management and collaboration features.

      Using IdeasPro creates a seamless environment for ideation.

      You can access IdeasPro directly within Experience Cloud’s user-friendly interface, simplifying the submission process and encouraging broader participation.

      Real-time collaboration allows for feedback, refining ideas, and shaping innovative solutions.

      Interactive features like chat, document sharing, and collaborative workspaces facilitate effective teamwork regardless of geographical boundaries.

      Experience Cloud ensures ideas are accessible and visible to the right stakeholders, promoting transparency and inclusivity.

      With robust security and permissions, sensitive information is protected.

      By leveraging IdeasPro, organizations can drive innovation, foster a culture of engagement, and achieve business growth through enhanced collaboration and continuous improvement.

      Key Takeaway

      Salesforce Experience Cloud is a transformative tool that empowers organizations to thrive in today’s rapidly changing business landscape.

      With Experience Cloud, organizations can create immersive digital experiences, build online communities, and deliver personalized experiences to stakeholders.

      The integration of IdeasPro within Experience Cloud enhances collaboration and idea management, streamlining the process of capturing and implementing ideas.

      This enables organizations to unlock their true potential for innovation and collaboration, driving business success.

      Use Robust Ideation to Fuel Growth and Drive Value. Talk to Us!

      At Grazitti, the Salesforce specialists have built a solution to enable you to effectively manage ideas in Salesforce Experience Cloud. Begin your journey, today! To know more, just drop us a line at [email protected] and we’ll get back to you!

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