With a wide range of channels across which your users engage with your brand, it’s imperative to have a 360° view of the customer’s journey. For effective decision making, you need to gain insights from all these channels.
This is where connectors for Alteryx come in.
But with the stratospheric growth of the marketing tech landscape, you need connect Alteryx with more data sources.
Flip through the slides below to see why connectors are essential for building scalable omni-channel analytics: